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Real Estate News and Advice |
October 10, 2008 |
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What You Need To Know To Sell Condos
by Blanche Evans
If you're a Realtor who doesn't know much about the condos, now's the time to brush up on one of the housing market's perfect solutions for many homebuyers. Here's fresh information designed to blow away those myths and prejudices that are still hanging on about condos that you can use to improve your condo sales. Condos aren't just small houses -- any more than children are tiny adults. While condos are a form of housing that rises and falls like any other, there are some distinct differences in how condos as a market should be viewed. Condominiums are a type of home ownership in which homeowners own individual units of a building or property, such as an apartment within a high-rise, or a single-family townhome in a community. They also jointly own common parts of the property, such as the grounds, parking lot and the building itself, if the condo is in a building. Because of shared ownership and responsibility, condos are frequently managed by a property management company hired by the homeowners association. Homeowners pay dues, usually one to four times a year, to fund the upkeep of the building and grounds, and pay employees such as bellmen, porters, and guards. Dues include payment toward immediate expenses and escrows for future maintenance, such as roof replacement, so that owners can avoid expensive special assessments. Condominiums are designed to provide multi-family housing in densely populated environments, such as cities and vacation spots where land is at a premium, but there are also other considerations -- changing attitudes among homebuyers as to what constitutes a good home. People are choosing homes to suit their lifestyles. In seeking condos, homebuyers likely want low-maintenance beauty and peace of mind; access to amenities they perhaps couldn't afford on their own, such as pools, spas and clubrooms; stronger security, both manned and electronic; and a sense of community with other homeowners nearby to socialize with. In the past, when home buyers were dominated by married couples with children, condos weren't the preferred product of choice for families, unless they were located in highly populated areas where families had no other choice in housing to own, or they were second homes or vacation homes where occupancy periods would be brief. But what has many Realtors still skeptical about recommending them is the fact that speculators tend to favor them and rising rental rates threaten homeowners who find that banks won't loan money to homebuyers in buildings where there are too many rentals. Worse, when a housing market falls, condos tend to fall harder and faster in value than single-family homes, causing desperate owners to rent their units, thereby justifying lenders' and Realtors' worst fears that condos are a poor investment. But things change. Condos set housing records for 10 years straight, before falling 10.4 percent in 2006 says the Commerce Department. That's nearly two percent more than the existing home market fell, which is a high percentage for approximately 12 to 13 percent of all housing transactions. The reason? Condos are simply more volatile, but that volatility can be turned to advantage by smart Realtors. "When developers and converters dump huge stocks on the market at the same time that sales slow and investors pull out, naturally prices will fall -- but it's not an indicator of what the single family market will do," says Walt Molony, senior associate and spokesperson for the NAR. Why? Homebuyer demographics are changing, no one's making any more land, and many homebuyers prefer multifamily home environments. That's why condominiums today are full of mythbusters. According to a recent study by the Mortgage Bankers Association, most condos are in single-family structures like townhomes, they're in the suburbs, not the city, and they're more than two thirds occupied by owners, not renters. There's more. Consider the following:
All of the above suggest a strong market for condos, which is a good reason for Realtors to know as much as possible about them. But no statistic speaks as loudly as this one to homebuyers growing preference for multifamily living: "While the median price per square foot is highest for the condos ($169 compared to $118 for all homes purchased), median income of condo buyers is lower than the median income of all buyers ($59,100 vs. $71,800)," says Molony. "The price per square foot of condos is higher than single family homes because there is a concentration of condos in higher-cost housing markets. Within a given area, condos typically cost less than single-family homes -- with the exception of upscale units in urban cores." Condos aren't always about buying something smaller that's cheaper. They're about choices. Published: May 29, 2007 Use of this article without permission is a violation of federal copyright laws. Related Articles:
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