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November 20, 2008
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FNIS, Prudential To Produce Comprehensive Product Suite For Agents

After purchasing Webtop from Prudential California Realty's Ed Krafchow, FNIS has signed an agreement to provide a "unified Internet product suite" to Prudential Real Estate Affiliates.

As part of the agreement, FNIS will create a unique desktop product called PreaWebDesk(SM) to integrate with PREA Center, Prudential Real Estate's proprietary extranet, used by over half of the company's approximately 43,000 real estate sales professionals.

The suite standardizes and streamlines real estate-related processes to create efficiencies in daily operations and improve the overall real estate transaction experience.

Services offered via PreaWebDesk will include Transaction Center(SM), a transaction management platform that helps manage the entire real estate sales cycle. Additional services offered via the desktop include a proprietary property valuation application offered as Home Value Advisor, which enables real estate professionals to provide accurate pricing and neighborhood trend data.

"Through our agreement with FNIS, we expect that we will be able to give our real estate affiliates a program for providing a higher and more consistent level of customer service, no matter the size, style or price of a home, or whether the consumer is a buyer or seller or both," said Earl Lee, president, The Prudential Real Estate Affiliates, Inc. "We did a tremendous amount of research when choosing a provider for these services and FNIS clearly offers the greatest amount of value for our affiliates and shares our direction for the future."

"We embrace Prudential Real Estate's vision for the future of technological advancement in our industry," states Eric Swenson, president and COO, Fidelity National Information Solutions. "Prudential Real Estate is an innovative leader within the real estate industry and we are honored to have been selected as their preferred technology and business provider for these services."

The FNIS solution includes AgentOffice(TM), TransactionPoint(TM) and On-Line Agent(TM) desktop software. FNIS announced the AgentOffice enterprise suite in January 2002 and commercial availability began in April 2002.

"FNIS' unified desktop suite will add value for Prudential Real Estate Network affiliates by creating substantial opportunities for increased efficiencies, revenue and service throughout the entire homeownership cycle," states Shane Cranton, executive vice president of FNIS' Real Estate Professional Solutions Division. "We are providing Prudential Real Estate Network affiliates with the best business tools available in the real estate industry today."

Published: May 14, 2002

Use of this article without permission is a violation of federal copyright laws.







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